But just as blogging and the blogosphere have become widely accepted, blammo–along comes podcasting.

Just what is podcasting? Literally, it is broadcasts meant to be played as MP3 files on an iPod or other MP3 player.

Go to the podcasters discussion group on Yahoo! Groups and a dizzying variety of terms confuse: FeedBurner, Skype, GarageBand, iPodder, and the like. Because I am not yet a podder myself it is not my intent to weigh the relative merits of the technologies or to talk about how they function together. I am just here to offer some ideas on blogging vs. podcasting.

Actually, podcasting appears to have grown out of blogging, and quite frequently, podders are bloggers who consist of podcasts in their weblogs. The queen of this is Amy Gahran of Contentious.com, who talked about content material long prior to anybody knew what Internet content material was or (gasp) that it was various than print writing: http://weblog.contentious.com/. Amy has a fantastic podcast on why more ladies should be podcasting, and it is component of her Amy’s Adventures Audio Display.

Amy has an outstanding definition of podcasting:

“In a nutshell, podcasting is simply on-line audio content material that is delivered via webfeed. (Track record: What is a webfeed?) Believe of it as radio on need. However, it gives you far more choices in terms of content material and plan style than radio. While the field of radio has usually settled into couple of established types of programs, podcasting displays more of the variety that is accessible on CDs.

“Plus, podcasting is like TiVo for radio. That is, you can download whatever programming you want and listen to it when and wherever you want. You also usually have complete entry to the audio archives for the programs you like. This removes time, use, and content material restraints.”

Plus, as Amy proves, podcasting and blogging can function hand in hand as means of delivering content material. There are significant variations in between the two as nicely as similarities. Let’s appear at a couple of.

Unlike blogging, which only entails discussions of RSS, feeds, syndication, and numerous weblog platforms this kind of as Blogger.com, podcasting marries technologies, broadcasting and blogging. The technologies might be easy to use, but it takes more time than to simply operate a Internet site or use Blogger.

Also, while bloggers might operate into copyright problems, podders might want to use a particular piece of audio only to have RIAA and the lawyers come following them. There are also home distractions in a podder’s existence that some podders decide to make component of the plan, this kind of as children strolling in and out. While many of us would not dream of posting our children on the Internet simply because of all the cyberdangers, some podders have carried out so, sparking some much-required discussion about privacy problems and what to consist of in podcasts.

Like every thing else, not all podcasts are created equal. That is why podder leader Julian Doncaster provides the Yahoo! Groups podcast-review discussion group: http://www.herecomespod.org.united kingdom/review/. Even individuals who have never created a podcast prior to can critique what podcasters are doing. The technical aspect is just a small component. What is essential is whether or not the content material is related to listener’s lives. In this way it is similar to reviewing weblogs. For example, I would find no relevance or value in a weblog about hating a particular political party (and there are plenty) or religion (also sadly a plethora out there), or for example 1 about throwing javelins in the Olympics.

A recent review question on the podcast-review group about a podcast exercise display asked concerns of relevance to individuals who do aerobics or a regular workout. This tends to make perfect sense, like Amazon.com critiques or Epinions.com or Bizrate.com. It is customer review and also peer review for podcasts. In our media-driven age, review of every thing is important.

Blogs also get peer reviewed by the Weblog Evaluation (www.weblogreview.com), the Weblog Awards (http://2004weblogawards.com/), and other Netizen websites who police the blogosphere. Peer critiques. Bloggers and podders have a responsibility to review and stand by their products. It is a pity the traditional mediaopoly of CNN and Ted Turner and the publishing conglomerates don’t have that same accountability. In many respects we’re back to the vernacular printing press and Gutenberg days when moveable kind upset the elite publishing monopoly that was held by the only educated populations–namely, priests, monks, nuns and anybody affiliated with the Church. Suddenly, Bibles and Chaucer were printed not in Latin but in Irish/Gaelic and the native tongues of European countries. The leader of that movement was Dante, who wrote his Divine Comedy in Italian, not Latin. Similarly, podders broadcast not in the elite commercial-driven network-paradigm but in the voice of talk radio. Although there have been discussions on turning podcasting into a business. It was bound to occur–following all, bloggers use Google AdSense to support their addiction to the written word. But podcasting began out as a way to problem the traditional media.

Not that there aren’t some mistakes in podcasts or weblogs. One podcast about the 2004 Oscars mistakenly talked about Michael Moore was snubbed in the Greatest Documentary class. Moore in actuality was not snubbed. He submitted “Fahrenheit nine/11″ for Greatest Image, and clearly Academy voters believed Hilary Swank studying to box was more convincing than Moore’s flick. But on the whole, you haven’t heard of any podcasting or blogging hoaxes–although as Theodore Sturgeon would concur, 90 percent of every thing is of dubious quality. This consists of weblogs and podcasts, although thankfully I’ve only listened to the great ten percent of podcasts and ignored most of the weblogs, not out of any particular bias but out of a time crunch.

The marvelous thing about podcasts and weblogs is that you can entry them at any stage. In our info overload age, you really feel as although you have option again, control more than your time. You might not be in a position to get away from the media bombardment, but podcasts and weblogs allow a civilized selectiveness more than who you want to listen to. That is their best similarity and best gift.

Movie reviewer/screenwriter Kristin Johnson composes personalized poems, speeches, toasts, vows, and family members reminiscences. Go to http://www.poemsforyou.com to purchase your personalized reminiscences. She is also co-writer of the Midwest Book Evaluation “enthusiastically recommended” pick Xmas Cookies Are For Providing: Stories, Recipes and Suggestions for Generating Heartwarming Presents (ISBN: -9723473-nine-nine). A downloadablemedia kit is accessible at our Internet site, http://www.christmascookiesareforgiving.com, or e-mail the publisher (information@tyrpublishing.com) to receive a printed media kit and sample copy of the book. More content articles accessible at http://www.bakingchristmascookies.com

Stage 1 Select a Subject

Select a Subject or Concept for your Weblog. Your concept ought to be some factor you are good at or some factor you like. Issues to Weblog About

• your Pastime
• Your Passion
• Your Task
• Sports
• Politics
• N.Y. Yankees.
• Promote a Internet web page

Stage 2 Select a Title

Select a Title for your weblog. If your Blogging about Model T Fords then Your Title ought to be some factor like

• Restore Your Model T.
• Henry Ford and the Model T
• Model T Select Your Colour as Lengthy as It is Black
• Model T They Do not Make Them Like that Any longer

Stage 3 Select a Sub-Domain Title

When you signal up for your free Blogger Account you will need a Sub-Domain Title. Your Sub Domain ought to be associated to Your Subject Your Internet site URL will be some factor like http://sub-domain.blogspot.com. Have 3 or 4 Sub-Domains in ideas in situation 1 is used.

Stage 4 Get Your Completely free Weblog Account

Go to http://blogger.com and signal up for a free account

Stage 5 Your Weblog Description

Log in to Your Weblog account and Enter your 500 Character description (Subsequent you log in click on on the setting Menu and Fundamental Setup.) Use Crucial phrases associated to your subject in your description.

Stage six Some Crucial Weblog Settings

• On the Fundamental Menu be certain and Set – Consist of your Weblog to our listings? to Indeed

Stage 7 Your First Publish

Click Posting and Create and Kind in the Title and Physique of your initial post. Be Particular and make it associated to your subject.

Stage 8 You Ain’t Acquired a Element If You Do not Do That Ping

Go to http://pingomatic.com and set up your Pings. Pingomatic will announce your Weblog to a number of of the Primary Weblog Lookup engines. Be certain and Guide mark the Pingomatic web page following it is carried out pinging. You will want to ping every and time you post to your weblog.

Stage 9 Get a Feed Burner Account

Feed Burner permits you to Burn up Your Feed so it can be observed in a internet browser Right here is a Sample Feed Burner Feed about the NY Yankee’s http://feeds.feedburner.com/YahooSports-Mlb-NewYorkYankees.

Subsequent you burn up your feed in Feed Burner be certain See it in a internet browser and click on the Consist of to Yahoo button.

Stage 10 Weblog Early and Frequently

Publish and Ping Frequently. If you endure from Weblog Block here is a useful write-up to help you uncover subject to write about Assured!

http://ewguru.com/blogblock

Congratulations you are now an offical member of the blogging community.

About The Author:
Mike Makler has been Marketing On-line Merely simply because 2001 When he Constructed an Organization of much more than 1 hundred,000 Members

Get Mike’s Newsletter:
http://ewguru.com/newsletter

Much much more Articles by Mike:
http://ewguru.com/tips

Permission Primarily primarily based E_Mail Marketing Techniques
http://ewguru.com/hbiz/amazingoffer.html

Copyright © 2005-2006 Mike Makler the Coolest Guy in the Universe

The phrase Weblog is brief for internet log. Basically a Weblog is just an area set apart you to write content articles that can effortlessly be accessed with a special system called a RSS reader. In situation you’re wondering RSS stands for real easy syndication.

When you set up a Weblog you choose a template that will house your info. Once you have the Weblog set up you can post whatever info you like. It is really a quick way to get your content articles and info up on the internet and the templates appear fantastic! You don’t have to mess with all the technical finish of obtaining something up on a internet page (HMTL layout, FTP, ect…). The real cool factor about Blogs is that you can get the software program to read them for totally free. Also, you can set up an account and produce your own Weblog for totally free!

1 factor I ought to be aware is, you can read Blogs with your regular browser and post feedback on the content material of the Weblog. An optional way to read Blogs is by utilizing a RSS reader system. You simply subscribe to whichever Blogs that you want to and they are available instantly in the reader. Personally I like to use the reader simply because you have all of the Blogs that your interested in 1 location and you don’t have surf all over the Internet to read them.

The totally free reader that I use can be downloaded here: http://www.rsspublisher.com/.
To get your extremely own totally free Weblog, which you can post to go to: http://www.blogger.com/start.
I think you will find that they are extremely simple to set up and post to.

The are many benefits that Blogs offer over a internet website or ezine.

one. You don’t have to mess with an HTML layout. You just post your info and the info appears fantastic simply because the Weblog uses the template that you set up.

2. You can post as frequently as you like. I can’t imagine that I would send an email to my ezine every day but with a Weblog you can post as much as you would like.

three. E-mail spam filters do not block Blogs simply because they are not an email communication.

4. You can make as many Blogs as you like on any subject.

I wish this will assist you begin your own Weblog and officially begin you down the street to becoming a Blogger!

***************************************
Steve Veloudos owns and operates Zebra Music LLC. It is a 1 quit shop for jingles, radio manufacturing, customized audio, library audio, and sound design. Go to Steve’s internet website and get totally free monthly audio that you can use for your productions.
http://www.zebramusic.com
zebra24@msn.com
480-540-7768
***************************************

But with so many entrepreneurs jumping on the blogging bandwagon, couple of people are giving a believed to whether weblogs are really up their alley, or taking the time to consider the best ways of heading about it.

If you are preparing to start a company blog, inquire yourself these questions prior to you take the last plunge.

1. Do you really need a blog?

Writing and keeping a blog takes a particular diploma of dedication, as nicely as a enthusiasm (or at least a liking) for stringing words into a good sentence. If you don’t enjoy composing that a lot, you could always produce an audio or video blog.

But would your company goals really be served by starting a blog? Or could other techniques of on-line advertising – like Seo, ezine advertising or newsletter publishing work just as nicely, if not better?

two. Whom do you want to reach with your blog?

The first step to reaching your audience is understanding exactly where they go to find information about your products.

If your audience mostly consists of people who live in your town or use products that they lookup for in the newspapers, offline advertising may be much more suited to your objective.

If nevertheless, your target audience belongs to one or much more of these segments, a blog may be just the factor to boost your company.

- Web users

Does your target audience really use the internet? If not, then starting a blog (or any on-line exercise, for that matter) will just be a massive waste of time and work.

- Blog visitors

Does your target audience study weblogs? Or do they prefer to get their information in their inbox? If the latter is true, then an e-mail newsletter may be a better option than a blog.

- Search engine users

A blog is an superb way to boost your lookup engine rankings and get listed for a lot of your target key phrases. If you know that your audience uses lookup engines to find information, a blog will increase your chances of getting their interest.

three. What do you want to accomplish with your blog?

There are a lot of issues that a blog can do for your company. Blogs can help you -

- Improve your visibility and lookup engine rankings

- Brand name yourself, your products, your services, your company

- Develop a neighborhood and network with people who have similar interests

- Expand your reach to those outdoors your present sphere of affect

- Set up your credibility as an expert or believed-leader in your area

- Put a human encounter on your company

- Reach out to potential customers and stakeholders

Deciding exactly what you want to accomplish with your blog can help you get focused, so that you can invest your time and work in actions that help, not hinder your company goals.

four. How a lot time can you invest on your blog?

Serious company bloggers not only invest time composing their personal weblogs, but also invest a fantastic deal of time reading up on present events and browsing other weblogs in their area for information.

If you are ready to place in the time and work needed to do that type of research, your blog will serve as a good branding device for your company.

If not, you ought to both employ somebody to do the research or seriously rethink your choice to start a blog.

five. What blogging platform will serve your requirements best?

Deciding your blogging platform is an essential step that you ought to take only after becoming familiar with the features and advantages of every option.

The reason it is so crucial is because it can be very difficult to migrate an established blog to a new platform once you have started it. Moving your blog can result in you losing your data, lookup engine listings and visitors, so don’t take this choice lightly.

Decide which platform will best meet your advertising goals, time constraints and individual preferences prior to you make your first post.

In accordance to T.L. Pakii Pierce who writes at “How to Blog for Enjoyable &#038 Earnings!” http://blogforfunandprofit.blogware.com, if you are brief of time, and want to invest much more time composing, then a hosted answer like Blogger, Blogware, Squarespace or Typepad may serve your objective better.

This may also show a better option if you want to get started as soon as feasible, are new to the internet, or are unfamiliar with scripts or code.

If, on the other hand, you’re a control freak (like me) and don’t thoughts spending some time and work to customize your blog, then a server-installed software, like WordPress, b2Evolution or Movable Kind may be just right for you.

If you don’t want to install the scripts yourself, select a internet hosting answer with Fantastico, which arrives with a one-click on install of a quantity of blogging software.

6. How do you plan to market your blog?

Why is it good to know this prior to you start your blog? Simply because it will help you determine exactly where best to invest your time and work when you need to build traffic to your blog.

You’ll discover much more about the techniques to market your blog when you subscribe to the e-mail program below. Some of these duties can be outsourced, while other people you would have to do yourself.

Decide what you want to take on and look out for service companies to handle the other capabilities so you can start creating traffic to your blog as soon as feasible.

seven. How will you evaluate the success of your blog?

To determine how effective your blog is in boosting your profile or earnings you will have to measure your blog traffic and track sales or leads that have come through it.

Preparing this in advance will help you take much more knowledgeable choices about your blogging metrics, option of blogging platform and diploma of customization you need on your blog.

Understand that blogging is not for everybody. It is just an additional type of communication.

Don’t get so hung up on the technologies that you end up ignoring much more appropriate ways of communicating your message.

Some issues might be simpler to talk encounter to encounter, in a conference space, or even through the good aged phone.

But if you asked yourself all the questions over and decided that blogging meets all your goals, then a blog might be just what the physician ordered for your company.

_______________________________________________
Copyright © 2005 Priya Shah

Priya Shah is a previous journalist who writes on business blogging and publishes an internet marketing newsletter. Subscribe to her free eCourse on Blogging for Marketers
_______________________________________________

If you have any interest in blogs or weblogs as a publishing format, then you have undoubtedly come across the term R.S.S.

Beneath normal conditions, the content of a web page is restricted to 1 domain, and the visitor to it. To permit the use of content on a bigger quantity of sites, syndication is employed.

This is where RSS arrives into the equation. A website owner or blogger using his website as a pulpit for any quantity of subjects can make his content obtainable via RSS. Once done, his feedback or content will be fed to the news aggregators for syndication/delivery to those interested in this kind of content.

What is RSS?

“RSS” stands for Truly Simple Syndication or Rich Site Summary. It is a standard for publishing normal updates to web-based content.

It is a simple technologies for sharing and distributing content like information, news headlines and other web page content with other webmasters and users.

RSS is like email in that it is used to gather and deliver content you have opted to receive. News aggregators gather the “feeds”(syndicated content) from a weblog and publish it. If you have an RSS Reader you can subscribe to the ‘feed’ and receive current up to day content from your favorite content supply.

Using this standard, a weblog owner/web publisher can offer updates, this kind of as the latest news headlines or weblog postings to those interested in this kind of content.

With RSS, the weblog owner could update his/her visitors with new content and use RSS as a means of organizing his content into a much more available form to the benefit of anybody wishing to use it.

Use it, not merely study it!

Uses for RSS:

Get your website listed in search engine and RSS directories.

Use RSS to update your websites with clean, relevant content – automatically – with out composing a single phrase. You can flip RSS feeds into personalized HTML and display the feed on your website.

1 of the great advantages of displaying RSS news feeds on your website is that it boosts your position in search engines.

RSS will automatically notify the search engine spiders that you have up to date your website content.

RSS provides you a new advertising venue to display your advertisements, messages, and news straight onto your subscriber’s desktop! It will also build your credibility and Brand Title on-line ? with little effort!

With RSS: If your favorite sites have RSS feeds, you can subscribe to those feeds in an RSS News Reader. The reader will automatically check all the sites you have subscribed to and display you new up to date content when it is additional.

Potentially hundreds of other websites can publish your news and articles. This will offer free publicity and free visitors as a consequence. News Reader Search ? Google search of RSS News Readers

CaRP – Display RSS feeds on your website (Freeware)

Grouper – takes news search outcomes, web pages, and much more, and turns them into RSS feeds. Once you have the information in RSS format, you can see it with an RSS aggregator like NetNewsWire, or use an RSS parser like CaRP to display it on a webpage.

Jawfish – web service, which converts RSS to _JavaScript

A news aggregator is “software program that periodically reads a set of news resources, in 1 of several XML-based formats, finds the new bits, and displays them in reverse-chronological buy on a single page.

RSS is a document format that is XML-based.

RSS feed or news feed is basically a file in RSS format.

R.S.S. is a programming language and stands for Extensible Markup Language derived from S.G.M.L. or Regular General Markup Language.

A Parser is a pc system

Judy Webb is a advertising strategy analyst with http://myautobot.com You might reprint this article if done in complete, including the resource box.

For these who are unaware of Alexa, it provides an interesting device to site owners. The services is created to really worth web sites primarily based on the amount of people who go to these sites and the activities of these people whilst they are on a website.

Maintain in thoughts that their outcomes are skewed to the activities of these who use the Alexa toolbar. If your web website is Company-to- Company oriented, then the outcomes may be useful to your needs. If your website is Company-to-Customer oriented, then the Alexa outcomes are much from correct in documenting the significance of your web website.

The cause why the Alexa outcomes are skewed to the Company-to- Company marketplace is simply because most people utilizing the Alexa toolbar are concerned in Company-to-Company activities, both as an customer or provider of B2B services.

On May 24, 2005, Alexa’s ranking of the Leading Ten English Language web sites were as follows:

* http://www.yahoo.com

* http://www.msn.com

* http://www.google.com

* http://www.passport.net

* http://www.ebay.com

* http://www.microsoft.com

* http://www.amazon.com

* http://www.fastclick.com

* http://www.google.co.uk

* http://www.aol.com

( This information arrived from: http://www.alexa.com/website/ds/leading_500 )

WHAT 8 OF THE Leading Ten Web sites ALL HAVE IN Common

Certain, five of these leading 10 sites are lookup oriented sites, but that is not the solution.

Passport.net is owned by Microsoft and should be accessed when somebody is logging into the msn.com network. Fastclick.com is a website that assists advertisers purchase advertising all through a huge network of sites. These two sites do not match the profile.

The 1 factor that 8 of our leading 10 sites have in typical is that they are content driven places and they include new, original, and unique content on a each and every day foundation.

Weblogs ARE THE Fantastic EQUALIZER

Weblogs are the great equalizer simply because they simplify the task of such as content to a web website on a each and every day or weekly foundation. They make it simple for the average joe to include content to their website on a each and every day foundation with just a couple of clicks of the mouse.

What is much more, the spider lookup motor companies acknowledge this and make it a stage to spider the weblog networks on a regular foundation, sometimes a each and every day foundation.

It may take a spider lookup motor up to 3 months to spider your website if you go directly to their submission page to include your domain to their database. On the other hand, with a weblog, you can location a story about your domain on a weblog with a hyperlink to your domain, and your web website can generally get crawled within a week or so of putting your hyperlink on the weblog.

Weblogs Need A Commitment ON YOUR Element

Daily additions to your weblog ought to be your goal. If you do not have time to do each and every day additions, you ought to at worst do a weekly addition to your weblog.

Just like in the actual world of web sites, if you do not update your weblog on a regular foundation, the spiders will save their time and sources by not spidering your weblog on a each and every day foundation. If nevertheless you do update on a each and every day or near each and every day foundation, then the spiders will go to your weblog with the precise exact same fervor you deliver to your weblog.

Additionally, it sometimes appears like the lookup motor spiders are supplying some addition excess weight to the outcomes culled from the blogs. The stage in this additional weighting is that blogs are stuffed with individual feedback and suggestions rather than product sales pitches.

Weblogs ARE Easy TO SET UP, EVEN FOR THE RANK Amateur

There are in reality a number of weblog applications obtainable that you can both load into your personal domain or that you can use from a 3rd-celebration, remotely-hosted server.

To see a checklist of the blogging applications that are obtainable, look at out this hyperlink:

http://keywordtext.com/redir/weblog-checklist

My individual favored is http://www.blogger.com which occurs to be owned by Google. Blogger allows you the capability to use the software system from their servers or to integrate the weblog software system into your personal website with very little effort on your element.

I was able to integrate their software system into our personal website and to customise the show of the blogger to match our domain’s format, and I was able to pull that task off in just about thirty minutes — with most of that time devoted to the customized show of our weblog.

Add to the simplicity of setting up the weblog, the reality that because blogger.com is owned by Google.com, they will usually be very eager to spider our weblog on a regular foundation.

&gtFrom launch of our web website, to the spidering of our website by Google took just about 10 days. Within 3 days of the launch of our website, Google had spidered the primary page of our website. Within 10 days, Google had currently spidered the entire of our web website.

Compared to other web sites we have launched, this was the quickest turn-about time from new launch to traffic from the lookup engines. We believe the difference in this situation research had to do much more with the addition of the weblog on the day of our launch than anything else we may have carried out to market our domain.

EQUALIZE YOUR Website WITH THE Web sites OF THE Big BOYS

The big sites on the web acquired to be that way simply because they frequently include new, original, and unique content to their web sites.

Whilst you and I may by no means have as much content on our sites as the big boys do, we can advantage from the lessons they teach to us.

Now that you have also learned this important lesson, it is time to location this info into action. Make it element of your each and every day or weekly program to include clean, interesting content to your web website. Your banker will thank you.

Hunter Waterhouse is 1 of the editors at: KeywordText.com. “Keyword Text” managed to deliver together a number of writers and editors to offer a couple of decreased-cost writing services for these who are operating difficult to turn out to be much more profitable. They provide Content material Creation Services which consist of: Distinctive WebPage Content material and Reprint Content articles. Keyword Text also provides very appealing Amount discount prices. Assess us to our competition, you will be shocked. http://keywordtext.com/dir.pl/ktc/index.html

2. Having your own business blog gives you credibility and a forum where you can show your expertise.

3. Readers can comment directly onto your blog, creating interaction and interest.

4. No more waiting for your web designer to update your web site.

5. You can post to your blog yourself, about any issue, daily if you wish, and get it broadcast into the blogosphere instantly.

6. The search engines love blogs and will pick up your keywords easily, boosting your rankings, making it easier for people to find you on the web.

7. Customers are drawn to personality behind the business. Human voices convey intimacy beyond PR-babble. (To read about this topic read The Cluetrain Manifesto. The first chapter is available free online: http://cluetrain.com/apocalypso.html.)

8. You can network and build up a community of like-minded readers. You blog, people comment. Others blog, you comment. Before you know it, more people have heard of you and your business because the buzz gets passed around.

9. You can test out new ideas and get instant feedback. Get your customers and prospects in on the act now and let them help you help them – invite them to talk back! Let them see how you develop your products and services and they can show you how to best to serve them.

10. You can use your blog side-bars to promote your products, your affiliate products, run blog ads, sell books, and any other product or services you have. You don’t have to include this in the body or content of your article; therefore your posts – your writing – can remain content rich and free of promotional hype.

Finally, email marketing and electronic newsletters are struggling because of over-crowded inboxes, spam problems and filters.

- On the average, 64.7% of the business e-mail you send is not even opened, let alone read. [source: Q3 2004 Email Trend Report, DoubleClick ]

- E-mail marketers are seeing their open-rates range from only “mid-20s to just over 50 %” [source: ClickZ.com]

- That means that you are losing at least 50% of your prospective buyers or readers. How much does that amount to in losses over the course of the next few years?

- AOL receives roughly 2 billion e-mail messages a day, of which about 75 percent are blocked and another 4 to 7 percent are sent to the bulk folder. [source: ClickZ.com]

Sit up and pay attention. The time to start blogging for your business is now.

Denise Wakeman of Next Level Partnership, and Patsi Krakoff of Customized Newsletter Services, have teamed up to create blogging classes and marketing services for independent professionals. You can read and subscribe to their blog at http://www.buildabetterblog.com

1) Don’t Wait before Blogging.

2) Using Blogs to get your site found quickly.

3) What have Blogs and PR got to do with Indexing.

4) How to get your large sites pages found quickly.

5) If you’re using Adsense on those Pages – learn from this.

6) If you’re selling Clickbank products – you need this.

1) Don’t Wait before Blogging.

If you’ve been looking at creating a blog but don’t know how or why to do it, stay tuned for a new product announcement that’ll help you out.

Just to show you how quick and easy it can be, I’ve created several new blogs and fed them all through ‘feedburner’ to add tracking facilities and I’ll be conducting some tests and giving you the results when I’m done.

I now use Blogger for 30 different blogs. It’s easy to use, you can include Adsense within their interface easily, you can have it ftp the files to be hosted automatically on your own website etc. etc.

If you want tracking, whether you host the blog your self or not, you can go to Feedburner and ‘burn’ the feed. This will not only giving you tracking stats but also let you tweek it to be more compatible (Bloggers default output format is .atom) and also add other revenue streams to it.

I’ve blogged an introduction to RSS which I believe is currently the best free information around Here , and the ‘burnt’ version is: Blogging

Video tutorials for setting up a blog, configuring the blog, pinging, ‘burning feeds’ etc. are available here: http://pheedcentral.com/blogandping_offer.html

2) Using Blogs to get your site found quickly.

If you’re struggling to get new websites found by the Yahoo Search Engine, here’s a little tip you might like.

Set up a Blog with whichever service you prefer (I like Blogger.com)Go over to Yahoo.com and setup a ‘MyYahoo’ account. It’s free.

Then on your MyYahoo homepage and goto the section that says ‘choose content’ and then tick the box that says RSS Headlines (BETA).

Add your feed url(s) to this, so that they are shown on your MyYahoo page.

Yahoo will be around with 48 hours. I’ve created videos of this that I’ll release very soon.

3) What have Blogs and PR got to do with Indexing.

The reason that Blogs and PR are linked to getting indexed is this:-

A) When you setup a blog it’s not quite the same as having a new website because there’s one major difference – Even if they don’t have the facility built in, you can effectively ‘announce’ the presence of your blog (and any new content you add to it) by ‘pinging’ (sending an announcement to) several large blog directories. In effect, this is like doing the ‘add url’ on a search engine, except that blogs get visited Very quickly whereas it could take ages for your site to get indexed this way.

If you use Blogger then there’s a tickbox labelled “ping Weblogs” which if selected, will announce your new content to the Weblogs.com service whenever you post new material – this has the effect of getting the Googlebot (not mediabot) to visit your blog sometimes within minutes. Thus, if you’ve linked to some new pages on your site (some deep pages) – they usually also get a visit pretty quickly.

It’s like getting a link from somewhere you know gets spidered regularly – except you can cause it to be spidered. (which is nice).

If you want Yahoo to come and see you quickly too, whether you’re using Blogger or a different blogprogram, you can create a free MyYahoo account and add your feeds to it – that’ll have the effect of ‘announcing’ them to Yahoo.

Again, the reason for this isn’t to make your blog rank well – it’s to get the links to your actual websites new pages to get spidered quickly because you’re using the blog to call the bots for a visit and linking from the blog to your new pages.

B) The Page Rank comments – These are a reflection of the fact that in general, higher page rank sites get visited by the bots more frequently (since you can have a high PR from good internal linking and a few high PR incoming links from sites without much traffic – this is a generalisation and NOT a rule), so it’s more likely that if you’re not blogging and pinging that a few high PR links (from traffic heavy sites) will be a good alternative.

If you want even more, here’s something I wrote on another forum recently (and in my blogs) about getting a high page count site indexed quickly:

4) How to get your large sites pages found quickly.

No-one can guarantee that your site will be indexed in 24 hours since the only person with ultimate control is Google.

However, the key to getting a new site fully indexed is deep linking.

If you were to just leave the site and get links to the index page, you could end up waiting 9 months to get it all in.

Have you created a site map(s).

Depending on your site, it may pay you to create several site maps for different parts of your site.

The basic principle is this:

The Search Engine Bots will investigate pages that they find links to from pages that they’re already visiting (you know this since you mentioned blog and ping). When they do this, the work on a portion of the pages they’ve found about about at a time, so the more pages and the deeper the links to those pages – the longer it will take and the more times the bot will need to come back to get more.

So, the most effective thing you can do is: Create several site maps which cover lots of pages that have fairly shallow linking the get to them all (normally 2 levels max).

So rather than having 1 huge site map that lists every page. Create 5 site maps of 1000 links, or even more.

Then – Get links to these separate site maps aswell as your main index page. From as many different, high quality, high traffic sources as you can.

Blogs, RSS, Forums, Directories are all good examples of these.

If you get desparate you can buy links from high PR sites, but there’s no need.

Any of the large, popular forums probably get visited by the bots every day (my own site does).

If you’re not sure where to find directories to submit to, I’ve put together a huge list here: http://www.moneyandmotivation.com/phpBB/viewtopic.php?t=162

If you want places to submit your blog/rss feed, I’ve put together a good list here: http://pheedcentral.com/weblinks/Submit_Your_Own_RSS_Feeds/

Jason Bradley has a product called IndexTracker that you can use to track indexed pages across all of your websites. I use it a lot.

Blog and Ping tutorial videos are available here: http://pheedcentral.com/blogandping_offer.html

5) If you’re using Adsense on those Pages – learn from this.

Improving Adsense click through rates is something that any ppc advertiser should be interested in.

Well, I’ve spent some time now looking at all the various keyword research tools for selecting the most profitable keywords to target with Adsense.

To my delight, I also stumbled upon an ebook written by a guy called Jonathan Legar that covers it all. He also provides you with a huge list of profitable keywords (including some that are as much as $100 a click – yes you heard me right)

I just had to tell you about this amazing resource.

I know you’ll just love this resource.

http://hop.clickbank.net/?techtrader.astracker

When you see that Jonathan is also going to let you reprint over 11,000 article – this is a Must Have for any website owner or PPC advertiser.

Have fun with it.

6) If you’re selling Clickbank products – you need this.

If you sell Clickbank products, you’re probably aware of the fact that the Clickbank Marketplace is updated regularly, and as an affiliate it can be difficult to remember what products you’re advertising and whether there are any more in that same category of CB yet.

Well, now you can forget about the hassles of keeping up with the product in Clickbank, or buying tools to let you search Clickbank, and then working out how to advertise those products on your web pages. You know it sounds simple, but it can be a real pain to get setup and maintain.

If you take a look here: http://www.imvisionary.com/cmd.php?af=186978

You’ll find a new tool – It’s only just being released (not yet in the open) and you’ll see that it gives you an really easy, cheap and quick way to market ClickBank products. It’ll synchronise with Clickbank Whenever you want and you can even search for products to promote.

I’m not going to give you a sales pitch here, just go and take a look at it.

If you’re not sure how it might work and you want more – I’ve even created a 6 minute video walkthrough of using it. (It was 1am and I was tired, but you’re worth it)

If you followed everything I wrote above – you’re in for some happy days

Your friend,
Andy Henry

Andrew Henry is an Internet Marketing consultant and online web business owner. Helping individuals and small businesses learn how to reach their goals on a daily basis. Andrew is now educating people on the subject of RSS and Blogging via his site at http://www.pheedcentral.com which offers both free introductory advice on RSS and Blogging and supporting video tutorials.

In fact Blogger offers you with free several templates which you can customize in addition to a domain name hosted on their server. You can host your blog on your domain if you like to. Right here are some advantages I discovered whilst blogging:

one) Easy to handle. A blog can be set up by even a novice in no time. All you have to do is publish and publish. Blogging can get as easy as that or even more complex.

2) Easy to update. Blogs can be up to date weekly or every day rather of occasionally monthly for a static website. Even including a couple of paragraphs a day can be done in no time and can be helpful to your search rankings.

3) Get spidered quickly. Search engine spiders crawl blogs with higher frequency than static webpages. I have had webpages that took more than eight months to be indexed in Google exactly where as Yahoo occasionally index my blogs in weeks occasionally days.

four) If you create content articles then you can publish all of them on your blog in addition to free reprint content material that is widely obtainable everwhere. The more content material you have the much better.

5) You can get your website indexed quicker. An article or a piece of news about your website with an optimize anchor hyperlink will deliver the spiders your way in no time.

6) Market marketing space. If you have a popular blog then you can create a income stream by promoting ad space. Blogads is 1 of several places exactly where you can sell your ad space to major companies.

7) Comparable to providing ad space, you can include Adsense to your blog to monetize your content material. What I adore about Blogger is that as soon as you plug in the Adsense code into your primary template, a new web page is created and Adsense is instantly displayed when you make a publish.

Evaluation your affiliate goods. If you have a blog that is in a area of interest then you can find affiliate applications for that area of interest and do critiques of them for a commission. Each and every time someone purchases the product or support via your hyperlink you make cash.

nine) It is nonetheless early to catch on. Blogs and RSS feeds are used by the minority of internet customers which makes it excellent for you to start blogging right now. Less than ten% of the Americans which is the greatest online market use this rising trend.

ten) Can be syndicated. An simple way for your viewers to stay in touch with updates is to include your blog to their My Yahoo and My MSN. They can see the newest information and how long ago it was added.

11) Yes a bonus! Savvy marketers know that if you include your blogs to My Yahoo you can have it indexed in no time by Yahoo. You can use these two web sites to inform blog directories that you have up to date your content material.

a) http://WWW.Ping-o-matic.com

b) http://WWW.Rssfeedpromoter.com

So with all those advantages in thoughts there is no cause you should not start your own blog. So when do you determine to go blogging?

© Oceanroc Internet Publishing

Nicholas Dixon has successfully use free content articles as his primary source of marketing. Subscribe to his Free Four Day E-mail Course on how to use free content articles to generate business and traffic at SubmitYourArticles@Getresponse.com or visit http://WWW.Oceanroc.Blogspot.com

There are several reasons why you should consider using blog pages to run your entire web site. These include:

* You can make changes to your web site content without the need for specialist software

* You can make changes to your content from anywhere you can access the web; you don’t need to be at your PC.

* You can make changes to content quickly ? more quickly than with software.

* You can make changes to content without incurring cost ? unlike using a web design agency.

* You can use blogs to create content with colleagues, working as a team ? something that’s more difficult and more costly with software.

All of these benefits can be obtained free of charge using Blogger.com to run your pages. To use Blogger.com as a content management system, take the following steps:

1. Create a web page template for your entire site.

2. Include Blogger.com ‘tags’ for each blog entry within your template. The key tags you will need are: and . These tags will insert the title and the text for each item you enter into your blog.

3. Set up each page of your web site as a separate blog using the ‘advanced’ settings.

4. For each blog, use your template code as the template within Blogger.com

5. Post a single entry into each blog, which is the main content for your page.

6. Publish your blog! That’s it!

In the future, you will be able to change the content or add to it, simply by logging onto Blogger.com, choosing the appropriate blog (or page of your web site) and then editing the post item.

People are beginning to realize the potential for content management using blogs. You no longer have to see blogs in terms of a single page that is added to your web site. Instead, you can view blogging as the way you run your web site.

If you want answers to the top blogging questions you can get a free guide to the Top 15 Questions on Blogging from: http://www.infoselling.com/blogging/howtoblog.htm

Graham Jones is a psychologist who has specialized in the way we use the Internet. He is an author of 27 books and thousands of articles. He runs Infoselling.com where you can get a FREE report on how to sell your own information products, ebooks, reports and articles online.

http://www.infoselling.com